Entrepreneurship Implementation

This course serves as the Capstone course for the MBA in Entrepreneurship. The course provides advanced knowledge, strategies, and tactics needed for a new start-up business. The primary goal for this course is to enable the student to gain the necessary knowledge to write and implement a new business venture plan.

PREREQUISITE:  Prior to enrollment in MGT6755, students must meet the following requirement: All course work completed, except electives.

RGS6036  Ethics for Decision Making

BUS5425  Entrepreneurship

MKT6450 Competitive Marketing Analytics

MKT5260 Digital Marketing Foundation

MGT6177 Human Resource Management

MGT6175 Management Responsibilities & Practice

MGT6705 Innovation

UPON COMPLETION OF THE COURSE, THE STUDENT WILL BE COMPETENT IN:

• Identifying and evaluating influential literature relevant to entrepreneurship topics.
• Understanding and applying universal ethical principles to entrepreneurship in modern organizations.
• Creating and applying entrepreneurship principles and techniques within the context of the modern organization.
• Analyzing the various legal implications of small business planning.
• Discussing the importance of entrepreneurship and the global environment.
• Determining how to create and build a small business that prioritizes entrepreneurial success in the decision-making process.
• Analyzing, evaluating, and applying stakeholders’ feedback to prioritize and improve future entrepreneurship applications.
• Analyzing, evaluating, and applying entrepreneurship best practices for effective and informed decision-making in a small business environment.
• Discussing the importance of the role of a leader in executing entrepreneurship plans.
• Identifying and applying appropriate entrepreneurship tools and techniques related to franchising and hybrids.
• Discussing the importance of leveraging an entrepreneurial competitive advantage to better enable small business enterprises to understand competition among firms and industries.
• Discussing the future of entrepreneurship concepts and successful marketing strategies for entrepreneurs.
• Identifying, evaluating, and applying knowledge of capital resources needed by entrepreneurs.
• Analyzing the relationship of competitive dynamics and marketplace success in entrepreneurship.